Erica Swallow's Blog

Thoughts and musings on real estate, literature, and technology

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Tag Archives: marketing

How to Get Consumers Addicted to Your Content

There are three steps to generating “sticky content,” says content expert Tara-Nicholle Nelson, and some brands are already doing a great job at it.

April 11, 2012 in Business, Marketing, Media.

How Should We Teach Tweens about Business & Finance?

It is up to us to arm the next generation with a financial education. Share your ideas for increasing our children’s financial proficiency level here.

September 5, 2011 in Books, Business, Education.

Foursquare Specials: How to Get a Vegetarian to Eat at Your Burger Joint

A Foursquare special at the Paris Las Vegas Hotel & Casino led me, a lifelong vegetarian, to eat at the Paris’ in-house burger joint, and I liked it.

November 25, 2010 in Business, Foursquare, Marketing, Social Media, Technology.

Brands on Gowalla

A list of brands marketing on Gowalla, the location-based social networking game.

July 13, 2010 in Gowalla, Marketing, Social Media, Technology.

About Me

Hi! Welcome to my blog. I’m Erica Swallow, a status quo wrecker, entrepreneur, and REALTOR® in MA, CT, and NH.

My thoughts have been published in Forbes, Fortune, and The Wall Street Journal, among other publications, and this blog is where I muse on real estate, literature, and technology. Check out my writing portfolio and speaking work.

A first-generation college student, I was raised in Paragould, Arkansas and believes education is the key to opportunity. I hold degrees from New York University, the Massachusetts Institute of Technology, and Simmons University. I am the co-founder and team co-lead of the Turnberg & Swallow Team at Coldwell Banker.

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