My New Business Card, Designed for Free by

My new business cards, designed by Snow Powers at is hosting a contest, giving away $250,000 worth of design consultation. It’s called The Business Card Project. With six designers working on the project, they’ve already begun to make progress on redesigning business cards for all types of companies. They’re giving away 500 sets redesigned business cards! If you’ve got a card that needs help, apply now. And if you love my new card design, rate it here to put it in the running for the People’s Choice Award!

Some of you may already know that I’m a contest junkie — I’ve recently won a SxSW video contest, Real Housewives Foursquare swag, ย and the John Caples Student Campaign of the Year Award. So when I saw that, my favorite printing company, was giving away design consultations and free 100-pack minicards (or 50-pack business cards), I had to enter.

As you can see from the photo above, the cards turned out BEAUTIFUL. They capture everything about me that I want to exude: my love of orange, my geeky side and the fact that my last name is a BIRD, people!

Beforehand, my cards weren’t horrible, but they weren’t at their best, either. I ordered my first pack of minicards early last year and was so excited that I blogged about them (see here). The second order came late last year when I stocked up on a 400-pack. Here’s what they currently look like:

My old business cards, designed by me, featuring photos taken by me.

Not so bad, right? But when you compare the two designs, the new cards shine like gold!

I have to give mad props to the designer of my new cards, Snow White Powers.

Snow Powers, graphic designer working on The Business Card Project at the office in Providence, Rhode Island. Nice work space, Snow!

Snow has been drawing since she was 10 years old and has always been interested in all types of art, but sheโ€™s been focusing on designing and illustrating for the past four years. She just graduated from Washington University in St. Louis this past summer with a degree in Communication Design. She just recently moved to Providence, Rhode Island to work as a graphic designer on The Business Card Project with

I asked Snow for the skivvy on life at Moo. Iโ€™m a big fan, what can I say? She gave me some insider information on the design team. She says they โ€œrequest to get more string cheese in our fridge here every Friday as our daily snack at work. Once the giant pack of 50 string cheeses gets here, we eat all of it by the end of the day. We love string cheese.โ€ Gotta love cheese, and you gotta love that team spirit.

As you can see from the cards at the top of this post, Snow has a great eye for design. But more importantly, I can vouch for her amazing knack for designing to specs. I told her my favorite color was orange, that Iโ€™d like to incorporate a QR code and some minimalist contact details along with a photo, and she ran with it, incorporating my social side the whole way through.

Hereโ€™s a sound bite from Snow on the design process:

โ€œWhat I enjoyed most is being able to work with the fun style of your picture as well as incorporating orange, a color that I wouldn’t ever usually touch, believe it or not. I wanted a card that would be clever and reflective of your knowledge of social networking and technology, so the first thing that came to mind for me was chattering birds on a telephone wire. It worked perfect for me to include “swallows.”

A difficult part was consolidating a ton of information into a very small card and still making it look sleek and easy to read… this was the first mini-card redesign that I have done and it’s difficult to take the same amount of info that is already hard to fit on your standard sized-card and shrink it to half its size.โ€

Thank you to Snow Powers and for doing such an amazing job with the redesign of my business cards. They look amazing.

To all the readers out there, if you’re business cards are needing a bit of help, I highly recommend’s services.ย Apply now for their Business Card Project contest! If you don’t make the cut, definitely check out their site and consider designing your own cards on their platform. And don’t forget to rate my new card!

Fashion 2.0 Fashion Week Meetup Sponsored by Style Coalition and Ideeli

(Above: Maria Kucinski and Erica Swallow (me) at the Fashion 2.0 Fashion Week Kickoff Meetup)
(Above: Yuli Ziv, founder of Fashion 2.0 Meetup, and Deirdre Sullivan, Social Media Director at, hosted the fashion trivia giveaway!)

Last night, I went to my first official Meetup! It was the Fashion 2.0 Fashion Week Kickoff Reception that took place at W New York – The Tuscany. Organized by Yuli Ziv, the party included an open bar, a hot gift bag full of goodies and a ton of fun guests. Some highlights for me included hanging out with my BFF Maria, meeting a few great people, sipping wine, getting compliments on my minicards and seeing Phillip Block.

For more photos, check out my Flickr photostream!

Business Cards with Style

I was at an event a week or so ago, when I decided that my business cards are out-of-style. Luckily, that same night, a trendy professional was handing out his “minicards” with personalized photos on the back, purchased from

That night, I went home and ordered my very own minicards, customizing them with pictures I had taken in China, Thailand and New York. I chose around 40 pictures. Can you believe that you can upload up to 100 photos? And it’s all included in the base price of $19.99 for 100 minicards.

Yesterday, I had a package in the mail. It was my minicards! I wanted to share the experience with you! Here’s what I found within the envelope that had shipped from London:

Above: The cute container that held my mincards
Above some of the various cards that I customized!

I definitely recommend these minicards for professionals who are tired of the average black-on-white business card. These minicards add a personal touch and story to each card that you hand out. Now I’ll have a story to tell each time I hand out my card!